360Flex 2012 Session Details Published

November 23, 2011 By

Happy Turkey Day-Eve!!

 

We just posted the session details PDF. Take a peak. We’ll be updating it regularly as we add more content, but at least you can see what kind or truly awesome stuff we’ve got lined up. Go on, go download it. While you’re here, make sure to check the schedule too. We’ll tweet when we make changes, but just in general, take a look. It’s a hot line up.

 

Oh yeah you should register soon. Remember last time, we sold out. Our goal is to do it again, but more than a week before the conference. Let’s do this.

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360Flex 2012 Schedule

November 18, 2011 By

This was one of the hardest schedules to put together. They’re always hard, with more than 100 submissions and less than 40 spots to fill, it’s a tough process. Add to that the recent changes around Flex and Flash, and the job of making sure 360|Flex 2012 is relevant got much harder.

This time around, I enlisted the help of a few folks whom I trust a great deal; Ben Clinkinbeard, Jeffry Houser and Sim Bateman. We balanced providing what you’d expect from us (awesome cutting edge concepts around Flex and AIR), with some new stuff to make sure the community knows what the Adobe stack is all about, what options are out there for doing HTML stuff, and mobile stuff, etc.. It was a tough balancing act for sure. I think we did a pretty good job of creating a rock star line up. Highlighting what’s awesome kick ass with Flex and AIR, while also talking about mobile options, HTML a little, and more.

You’ll notice two things on the schedule that are kind of new.

  1. Paid sunday training. There’s still free training on Sunday don’t worry. However we also want to try something new. Offering 2 full day hands on training classes, in addition to two free Sunday classes. Each paid class is 8 hours of hands-on learning. Space is limited in each one, so if you’re interested in getting some awesome hands-on training for a 360|Flex style price (hint: 1 class is $100 the other is $145 but you get an arduino kit) then you should register for those as well. You have to be a 360|Flex attendee to take  part in the training. There’s registration links on the schedule.
  2. An empty column. That column is for sponsored sessions and late additions. Once we start filling in that column, we’ll move the content so it’s not all in one room, but we intentionally left space for late additions to the line up. Normally I pack the schedule, then have to juggle sessions, etc. Getting a little smarter :) We’ll be adding a bunch of content between now and April, so stay tuned.

So with that said, take a peak at the schedule.

See you in April. Register now!

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360flex – this IS NOT the end of the world as we know it.

November 9, 2011 By

I’m in the middle of sifting through more than 100 submissions for 360|Flex 2012, but wanted to take a minute or three to put my thoughts down on paper… err screen about the announcement that Adobe is killing off the Flash Mobile player.

 

I Don’t Care. 

I love Adobe and their tech and tools, but I’ve never been a supporter for the sake of supporting. Nor have i ever held back constructive criticism.

 

Think about this…

Have and love your iPad? Then you aren’t missing Flash mobile anyway. Same goes for iPod Touch, and iPhone. Many get a long just fine. I’d even argue android phones do just fine even with it, and no one uses it.

Have a Xoom or Galaxy Tab? How many flash sites/apps do or did you use that were flash? Me. Almost none. Who’s building apps for mobile flash player only? I can’t even think of the last flash app i used on my Xoom.

 

Do I think Flash is dead? Absolutely not. I’m as bullish as ever on Flex and AIR. Will the crappy banner ad makers leave and go HTML5? Sure and the anti-Flash crowd will turn their ire in that direction. Will people stop building Enterprise Flex apps? Not likely. At least not likely anytime soon. To the CEO who worries about when his Fortune 100 uses Tablets, well let’s be honest that’ll be in 6 years, and your developers will package that awesome, smoothly designed Flex app into a native AIR app for whatever tablet you choose. There’s no risk in investing in Flex/AIR, there never was, there still isn’t. I’d challenge anyone to present a realistic use case to the contrary.

 

Community

Are your skills as a Flash/Flex developer useless? no. I’d say you’re pretty damn well positioned. Nook? Air for android. Kindle Fire? same. Galaxy/Xoom. same thing. See where this is going. Oh yeah iPad? iPhone? yup you’re still good.

Does Adobe need to improve the cross compilation for iOS, yes. Will they, I suspect so. i hope so.

PhoneGap anyone? Think that’s not more important now? Options are important and the community has many of varying sizes and shapes.

 

There’s so much future ahead for Flex’ers and AIR’ers(?) that i hate seeing the community go into collective conniption fits. The Flash community is an awesome group of people with really awesome skills, making really awesome things. Losing a platform no one really targeted is not going to hurt anyone. My biggest hope is those engineers now move to building better tools and such for Adobe to help make AIR and Flex, etc more awesome. I know that’s a lot of awesome, but really, it fits.

 

Ok time to get back to creating an awesome line up for 360|Flex 2012. I think you’ll see that the future is bright for Flex/AIR and mobile when I publish it the schedule. I’m already having a hard time picking the best of the best submissions.

 

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360|Flex 2012 – Trying something new – Speaker Labs

November 2, 2011 By

We tried this at another event and it was popular, but it wasn’t well executed :) As we like to do, we’re improving on the next iteration.

So here’s the deal. We all know that at the end of a session there’s questions. Sometimes there’s 2 and they’re answered before the session ends. Sometimes there’s 15 or the speaker goes until time is up. Our speakers don’t hide in green rooms, and would rather sit with you over a beer anyhow, but to help make getting questions answered we’re doing what we call speaker labs.

How do they work?

The old way was a separate room off to the side of the conference where speakers were scheduled to basically hang out and answer questions, etc. For those that found the room it was great. Many got one-on-one help from industry experts, and loved it. But like I said, it was hard to find.

This time we’re making it easier. Basically in one room each time slot there will be a lab, the speakers from the previous time slot will all have a table. As soon as their session is over they’ll go to the LAB room for extended Q&A and discussion.

This means attendees can choose, attend the next session or get a question answered or more direct help. That’s a downside for sure. But we think it balances out in that we do try to get 100% of the sessions recorded, and posted so you might miss a session live, but could go back and watch the recording.

The other downside is that it reduces the total number of sessions we can offer. I hemmed and hawed on this aspect, since I think part of what makes 360|Flex so awesome is that we pack so much information into the conference. BUT I think (and you can correct me on this) what really makes 360|Flex awesome isn’t only volume of sessions, but depth of knowledge and I think while trading off a few sessions to have labs, we’re opening the door for a lot more knowledge transfer and education.

I think this will add a new aspect to 360|Flex for both attendees and speakers and really add to the value of the conference.

I think it ends up being a win win from that stand point. So we’re going to give it a try. I’m working on the schedule now, the Call For Papers closes in about 2 weeks, but I’m starting to look at sessions and plan things.

 

Can’t wait to reveal the line up. I think you’ll like it! You have bought your ticket right?

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360Flex 2012 – Paid Pre Conference training?

November 1, 2011 By

When Tom and I started the conference one of the things we hated was how other events charge for pre-conference training. Just adding to the price of conferences.

I was talking to Sim the other day and we were talking about the Sunday training and my philosophy that it shouldn’t add to the price of the conference because we want to keep it affordable for those without expense accounts or companies that will pay their way. But then I got to thinking. There’s no reason to not offer both.

There’s plenty of room for Flex 101, intro to AIR for android, etc. but what if we offered something more in-depth, with more prepared materials, etc. Basically regular training you’d get elsewhere. For a small fee. You could still attend the free hands-on sessions, but could also opt in to pay for the paid training.

I’m thinking two paid training sessions, plus 3-4 of our standard hands-n sessions that are included in the registration price.
This type of hybrid pre-conference option opens some interesting doors for the conference. Obviously we’d get a little bump in income which helps keep us going (we’d of course split with the instructor of those courses or something) but it also keeps true to our initial thinking that pre-conference training shouldn’t be an added expense.

What do you think? Would you be interested in paying say $100-$200 for an 8 hour training course on something that you were interested in or needed to learn?

 

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