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360Flex Session: The Business Side of Selling Flex/AIR Applications!

Posted on | April 23, 2009 | No Comments

David Bigelow from Simplified Logic will be participating in our 360|Flex Business Track. If you’re developing an RIA that you intend to sell, this is the presentation for you.

David is one of the smartest business people I know, and has mentored Tom and I a ton! He knows his stuff. Whether you’ve thought about selling your stuff or not, if you’re building components, apps, whatever, you’ll want to hear what David has to say about selling what you’ve put so much effort into.

Whether you’re an individual marketing Flex/AIR Components to the community or a business developing commercial or enterprise Applications, the core business model you choose and operate under can have a dramatic impact on your success and longevity.  In this session a discussion of various business models will be presented (e.g. Retail, License/Maintenance and Software as a Service) and compared/contrasted for the overhead, liabilities and procedural issues of each business model.  Several case studies will also be presented outlining how simple changes in approach or a full transformation from one business model to another affected the business, customers and end users. As a bonus, a discussion of how licensing can and should be used to facilitate and control the business processes – keeping your revenue stream understood and in control.  This session will be valuable for developers looking to start a business selling their goods/services or for established businesses looking to migrate from conventional to service models.

The Business of Flex track is going to be a must for any developer/consultant/company attending. We’ve got so many awesome topics in that track alone, that the value of attending will be realized with that track alone!

Register now! Don’t miss the best Flex Conference ever! You’ll learn more about business and Flex than you can possibly consume (but don’t worry it’s all on the USB drive)

Register now!

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